100% Pure
Truffles
It is an unfortunate fact that most
truffle “flavored” products are missing their truffles. Man-made
flavorings which are “nature identical” (chemically equivalent) to
some of the compounds found in real truffles have sadly become the
norm in products that promote truffles on their labels. Legally,
manufacturers can get by listing these ingredients as “truffle
aroma” or “truffle flavor” (as technically they do occur in
truffles) even though the ingredients are not derived from truffles
at all!
We think this stinks. Both
figuratively – as consumers are being led to believe they are
investing in real truffles when they are not – and literally:
synthetic truffle aromas contain just a few of the dozens of known
(and as yet countless unknown) aromatic compounds that give truffles
their seductive power. Products made with synthetic truffle aroma
lack the top-notes, the complexity, the finesse that make for a
truly ecstatic truffle experience. True connoisseurs of the
melanosporum black truffle and cognoscenti of the white magnatum
pico know there is no comparison – in fact there is barely a
resemblance.
At Vervacious we won’t use
synthetic truffle aroma or flavor – ever. The only truffle
experience we’re willing to share with our customers is a truthful
one.
Only the Best
Truffles
Truffles are everywhere. From the
sub-arctic tundra to the equatorial desert, species of truffles have
managed to survive and thrive. But of the hundreds of species of
black and white truffles, only two stand out among the very rarest,
most exquisite ingredients on the planet: the black Périgord winter
truffle – T. melanosporum – and the prized white truffle of Alba –
T. magnatum pico. Lesser species can be had at a tiny fraction of
the price but why bother?
At Vervacious we insist on using
only melanosporum black and magnatum pico white truffles in our
truffle-rich products. And we use as much as we can spare to give
our customers a meaningful, memorable truffle experience they will
hopefully want to relive with us again and
again.
We hope you appreciate the
difference in our products. We do not intend to be the very
cheapest. We do however intend to be the very
best.
|